Tag: <span>business & economy</span>

Marketing advice for IT, trade and industry who want challenges and efficient implementation. But it’s not everything nowadays, marketing professionals have to offer in the company. The position is even stronger that aligned to help shape the overall corporate strategy. So the marketing executives take in many (IT) companies as a “strategic advisor”, which has a direct influence on the orientation and objectives of the company. Thus changes inevitably also to the requirements of the marketing people: you must be more than ever able to think strategically and act. You need to target group-oriented work, as well as bring in-depth knowledge of the policies, tasks and processes, management and sales.

On the other hand, they are also required an online marketing to build solid, practical knowledge in particular to technical questions such as: how should the site be designed, to improve the page ranking in the search engines? What does that Web 2.0 marketing? And, how can the Internet a successful lead-generation program set up? But only some of the questions, marketing professionals more and more – facing are even if the companies in online marketing is supported by a communication, Web or advertising agency. “Because the investment in an external service provider is only worth if the advisers” on the corporate side, facing a contact (external support) which can qualify the proposals of the Agency not only strategic, but also in technological terms and optimally control cooperation. As a result the challenges and requirements of the marketing professionals grow the naturally more ever, not least because they must now increasingly demonstrate the benefits of their activities with clearly comprehensible figures and quantify the ROI of their marketing investments. In such cases or bottlenecks in the marketing / sales department offers the freelance professionals from the IT region of Karlsruhe marketing and Sale consulting under the name”Marke.Markt.Marketing-Sales. for medium-sized companies from the IT industry, trade, and industry, practical support in coaching, marketing advice, marketing advice, workshops and interim management-bundesweit – on. The company is obtained by Marke.Markt.Marketing Sales. a know-how from different marketing sales disciplines such as online and offline marketing activities discipline will be (strategic, analytical and operational), key account management, vendor relationship management, project management, marketing and sales controlling, customer relationship management (CRM), Databasemarketing, campaign management, sales promotion / promotions, PR and press work, measurement, product naming, packaging design, telemarketing or direct sales – any marketing-sales demand and bottleneck sense applied under realistic conditions for the company and individual. Also in the interim management area provides Marke.Markt.Marketing Sales.

active support with a focus on marketing and sales (B2B and) B2C). Task-oriented or time-limited compliance is understood as interim solution management and marketing-sales tasks in your organization. One of the features at Marke.Markt.Marketing-Sales.: to listen, to ask the right questions and questioning prevailing opinions. Only the knowledge of the company way to the Marke.Markt.Marketing-Sales. Knowledge network and create a sound basis for creative and successful marketing sales concepts. Educate yourself with thoughts from Daryl Katz. The numerous references by Marke.Markt.Marketing Sales. rich from IT companies (software – and hardware industry) to production and trading company. More about the skills/references Marke.Markt.Marketing-Sales. see to learn.

Deutsche Post DHL has their shares in the international logistics and forwarding company ITG GmbH sold LGI, a company of the Kajo Neukirchen group at the LGI logistics Group International, agreed with Deutsche Post DHL purchase by ITG logistics specialist LGI expanded its range by ITG and Dr. Andreas Bunz, CEO of LGI to invest in growth market: the business models of the LGI and ITG complement each other perfectly. With the merger we can offer the LGI and ITG customers even greater performance and service from a single source.” Herrenberg final stone, 03 June 2013 the Kajo Neukirchen GmbH has about your company, the LGI logistics Group International GmbH (LGI”) with Deutsche Post DHL (“DPDHL”) taking the DPDHL subsidiary ITG GmbH Internationale Spedition + Logistik (ITG”) agreed, to be to expand services for current and future customers and to open up new growth opportunities. A corresponding agreement was signed on May 29. It stipulates that LGI 100 percent of ITG GmbH acquires. The transaction is subject to approval by the relevant authorities, the conclusion is expected end of June.

The financial details of the transaction, both parties have agreed to silence. ITG is an international logistics and transportation company, offering its services in particular maritime and air freight, land transport and logistics solutions for many industries, among other well-known clients/branded goods manufacturers from the fashion and lifestyle industry. ITG belongs since 1999 to DPDHL and has steadily grown to a turnover of EUR 151 million last in this time. Today, the ITG is with about 1,000 employees in their industry is one of the leading logistics providers in Germany and Europe. LGI settles to an ideal complement with this acquisition to its existing portfolio of services. LGI, founded in 1995, is a full service logistics provider with a focus on the automotive, electronics, industrial and health care sectors. Also geographically perfectly complement the business activities of ITG and LGI.

In addition to the international Locations of the LGI ITG operates at hubs such as Amsterdam, Rotterdam, Boston and Moscow, and also cooperates with agents in over 200 locations in 90 countries. The merger follows therefore a clear strategic logic. Under the new ownership of LGI, ITG will continue as an independent company, and independent mark. The existing locations and staff of both companies remain unaffected by the transaction. Dr. Michael role, CFO of DHL said: the ITG group has experienced a very successful development at DHL over the past years. We are pleased with the partnership with the LGI now more, new growth opportunities for the ITG arise due to the high complementarity of the shops with LGI.” Dr. Andreas Bunz, CEO who said LGI: The merger is a prime example of strategically meaningful transaction. The business models of the LGI and ITG complement each other perfectly. With the merger, we can offer customers even greater performance and service from one source the LGI and ITG and set the course for international growth.” Andreas Weiss, CEO of ITG, said: ITG is as an independent company with its own management remain. We look forward to working with the management of the LGI and, jointly in Germany and internationally, further expand our leading position in the logistics sector.”